Southwest Airlines, or @southwestair, provided a pretty good example over the weekend of how to use the Social Web to get ahead of the game when managing a negative customer experience. Film maker Kevin Smith tweeted his frustrations at being kicked off a Southwest flight for, he claims, being too fat.
I follow @southwestair but not [...]
Monthly Archives: February 2010
Southwest Airlines engages customer complaint on Twitter
February 14, 2010 – 11:08 pm
Perry, White lead primaries and Perry likely to be re-elected Texas Governor
February 12, 2010 – 2:33 am
In the past few weeks, several polls have shown Governor Rick Perry building a larger and larger lead over his rivals in the Republican Primary. Today that lead is virtually insurmountable and Perry will very likely win the Republican Primary and the fall general election, according to a poll released by the Texas Tribune and [...]
Luntz: Climate Change backers are using the wrong language
February 4, 2010 – 3:47 pm
I noted a presentation last week in D.C. from political pollster Frank Luntz regarding the language around climate change that I thought you’d find of interest. Luntz’s firm, The Word Doctors, conducted a national poll of 1,007 registered voters (+/- 3% margin of error). The firm also conducted a series of “Instant Response” [...]


